News and Press
Brian Magierski joins ADRevolution Board
May 22nd, 2008
Brian Magierski, a seasoned and highly successful technology entrepreneur, has joined the Board of ADRevolution, the Austin-based company that is transforming the advertising and publishing industries with its disruptive software solution.
ADRrevolution CEO joins Denise Shiffman in Q&A on her blog, Age of Engage
May 21st, 2008
In a world with too many ad networks, ADRevolution stands out with a model that gives power to consumers and pays advertisers on real results. An Interview with ADRevolution's founder and CEO Andrew Westmoreland.
ADRevolution Chairman's Bullish Outlook on Digital Featured by Forbes
April 20th, 2008
Recession? What recession? That was the attitude of many online advertising executives at the Ad:Tech conference in San Francisco last week.
ADRevolution Appoints Chairman, James Adams
April 18th, 2008
A media industry veteran, Adams is CEO of Adams Strategy Group. Adams was previously managing editor of the London Sunday Times, CEO of United Press International and the founder, chairman and CEO of iDEFENSE, a cyber-intelligencee organization with clients in government and private business.
ADRevolution Unveils Consumer Choice Tool (CCT) Resulting in Record Returns for Advertisers and Publishers
April 9th, 2008
A software solution that for the first time allows consumers full control over the advertisements they receive is slated for formal launch by ADRevolution (ADR) at ad:tech San Francisco.
Another Westmoreland Interview With Austin Startup Thought Leader
December 12th, 2007
The Austin Startup Blog has posted a great interview with Andrew Westmoreland, Founder and CEO. Andrew really enjoyed his conversation with Mr.Menell and looks forward to continuing it in the future.
CEO Andrew Westmoreland Interviewed By MediaPost's Behavioral Insider
November 28th, 2007
ADRevolution's founder has been profiled by MediaPost's Behavioral Insider as a thought leader in the behavioral targeting industry. Click the more button to read the interview.
IBM Announces Major Changes Coming In Advertising
November 15th, 2007
IBM's 5 year projection for the future of advertising entitled "The end of advertising as we know it" foretells of an ad world very similar to the Ideal Advertising Marketplace that ADRevolution is offering today. The report outlines a world of one-to-one advertising, open exchanges for advertising, and payment based on real impact not "impressions"; three core features of NIME and IAM.
ADRevolution Launches Solution To Transform Digital Media
November 4th, 2007
ADRevolution today announced the launch of The Ideal Advertising Marketplace(sm). ADRevolution, LLC, based in Austin, Texas, has invented the solution for fully integrated auction-based ad serving. The company's Ideal Advertising Marketplace provides a new model of efficiency in digital media commerce.
CEO Andrew Westmoreland Featured On Webmaster Radio
October 17th, 2007
ADRevolution's Founder and CEO Andrew Westmoreland was interviewed by Webmaster Radio on the floor of the DMA show in Chicago regarding our revolutionary multi-channel distribution technologies. Click the "MORE link" to the right to tune in.
ADRevolution Announces Company Name Change
October 12th, 2007
ADRevolution, formerly Progressing Markets, is proud to announce today its new company name and the launch of its new website.
ADRevolution Announces Membership In The Digital Policy Forum
September 14th, 2007
ADRevolution announced today that they have joined the Digital Policy Forum (DPF), the DPF will work towards standards and policies that reward responsible marketing and the responsible use of data, which both promote the long-term growth and viability of the Internet as a vibrant communications channel.
ADRevolution's Founder Featured In B2B magazine
July 18th, 2007
"The name of the game is seamless integration," [Andrew Westmoreland Founder and CEO, AR] said. "It's a pretty big challenge, but one that answers the question: How do I reach the right customer at the right time with the right message?"
ADRevolution Attends FTC Spam Summit
July 13th, 2007
Seth Weisfeld, Director of Operations, represented ADRevolution at the second FTC sponsored spam symposium. ADRevolution lobbied for aggressive reform of the CAN-SPAM act of 2003. We believe at a minimum that marketers must be required to receive permission to send commercial email to consumers.
ADRevolution Announces Membership In The ESPC
April 5th, 2007
ADRevolution announced today that they have joined the Email Sender and Provider Coalition (ESPC), an association of industry professionals working to combat the proliferation of spam and the emerging problem of email deliverability.
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